Canada Spends $150M of Taxpayers’ Money To Join Eurovision

Prime Minister Mark Carney made Eurovision entry a government goal, with the CBC now confirmed for the 2027 contest in Bulgaria.

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The contest in 2026

Tobias SCHWARZ / AFP

Prime Minister Mark Carney made Eurovision entry a government goal, with the CBC now confirmed for the 2027 contest in Bulgaria.

Canada will make its debut at the 2027 Eurovision Song Contest after Prime Minister Mark Carney’s government allocated 150 million Canadian dollars (€95 million) in taxpayer funding to the national broadcaster to help secure the country’s participation.

The Canadian Broadcasting Corporation (CBC) and the European Broadcasting Union (EBU) announced on Wednesday that Canada will compete in next year’s contest, which is due to be held in Bulgaria. The move follows the CBC’s recent admission as a full member of the EBU, making it eligible to enter Eurovision for the first time.

According to POLITICO, joining Eurovision was a stated objective of Carney’s government, which in 2025 provided C$150 million to the publicly funded broadcaster to “explore participation in Eurovision.”

CBC president Marie-Philippe Bouchard said taking part in the competition would showcase Canadian talent on “one of the most storied music stages in the world” while allowing Canadian viewers to vote for their own entry.

Although Eurovision is primarily a European competition, several non-European countries have taken part over the years. Israel has competed since 1973, Morocco entered once in 1980, and Australia has been a regular participant since 2015.

Canada has never previously competed, although Canadian singer Céline Dion famously won the contest for Switzerland in 1988.

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